Sobering times for BP and UK

Hint - for many years branding and PR used to be my bread and butter (I'm sorry).  Ridiculously, the global village today still finds itself even more driven by spin and posture. That’s why my observation of multi-billion BP’s handling of the Gulf Coast oil spill is so difficult to swallow.  Without a doubt, ‘Tony Hayward-I’d-Like-My-Life-Back,’ the public face of BP, was a huge PR blunder. Never go before a critical world media looking like you’ve still got a hallmarked silver-spoon lodged deep like a thick one between your oesophagus. Whichever way you look at it , unless  you are  Oprah Winfrey, you will surely get roasted because envy makes lesser men feel better about themselves.  Add to that, an unfortunate tan that looks like the guy was fished out of a barrel of sweet crude before being hosed down in duckling urine and paraded to defend the indefensible. There’s now premature talk of BP staring down the abyss of corporate oblivion but it’s the same talk that you hear from Western powers about Kabuga frolicking in a Nairobi suburb getting his grey hairs dyed to fool bounty hunters. However another lesson that I’ve learned is that it’ll never be clever to go against the grain unless you are one paunchy Diego Maradona tickling Tevez’s balls with a gouty-toe in a jacuzzi.  Which gets me to a crucial question: how much of the frothy stuff including Scotch whisky does one of our deputy prime minsters imbibe? Eish, really, can someone please tell him to go easy on the cause of life’s many problems.....